Thebhutsu yevarumemusika muUnited States wakaita shanduko dzakakura mumakore gumi apfuura, zvichitungamirwa nekuchinja zvinodiwa nevatengi, kufambira mberi mune e-commerce, uye shanduko mumakodhi ekupfeka ekubasa. Ongororo iyi inopa tarisiro yemamiriro azvino emusika, maitiro akakosha, matambudziko, uye mikana yekukura mune ramangwana.
Musika weshangu dzevarume vekuUS unokosheswa mabhiriyoni mashanu emadhora kubva muna 2024, nekukura kuri pakati nepakati kunotarisirwa mumakore anotevera. Vatambi vakuru pamusika vanosanganisira mhando dzakaita saAllen Edmonds, Johnston & Murphy, Florsheim, uye ari kubuda akananga-kune-vatengi (DTC) mhando seBeckett.Simon-onuye China Bhutsu. Musika uyu unokwikwidza zvakanyanya, nemakambani ari kurwira kusiyanisa kuburikidza nemhando, maitiro, kusimba, uye mitengo yemitengo.
Casualization yeKupfeka Kwechinyakare: Shanduko yakanangana nebhizinesi-yakajairwa zvipfeko munzvimbo zhinji dzebasa yakadzikisa kudiwa kwechinyakare hembe shangu. Zvitaera zveHybrid, zvakadai semadhirezi sneakers uye loafers, zviri kuwedzera kufarirwa.
E-commerce Kukura: Online yekutengesa account yekuwedzera muzana yemusika. Vatengi vanoonga kuve nyore kweyechokwadi yekuedza-ons, yakadzama chigadzirwa ongororo, uye yemahara kudzoka, izvo zvave zvakajairika muindasitiri.
Sustainability uye Ethical Production: Eco-vanoziva vatengi vari kutyaira kudiwa kweshangu dzakagadzirwa kubva kuzvinhu zvinogoneka uye dzakagadzirwa pasi pemamiriro ekushanda. Zvigadzirwa zviri kupindura nehunyanzvi senge vegan dehwe uye zvinhu zvakadzokororwa.
Kugadzirisa: Shangu dzakasarudzika dzakagadzirirwa kune zvaunofarira munhu dziri kuwana traction, zvichitsigirwa nekufambira mberi mukugadzira dhijitari uye yevatengi data analytics.
Economic Kusavimbika: Kukwira kwemitengo uye kushanduka kwesimba rekushandisa kwevatengi kunogona kukanganisa kutenga kwakasarudzika senge shangu dzemhando yepamusoro.
Supply Chain Disruptions: Global supply chain nyaya dzakonzera kunonoka uye kuwedzera kwemitengo yekugadzira, zvinonetsa ma brand kuchengetedza pundutso pasina kupfuudza mari yakawandisa kune vatengi.
Market Saturation: Huwandu hwepamusoro hwevakwikwidzi pamusika hunonetsa kusiyanisa, kunyanya kune madiki kana ari kusimukira mabhurendi.
Digital Shanduko: Kuisa mari muAI-inotyairwa personalization, augmented real (AR) kune chaiyo yekuedza-ons, uye yakasimba online mapuratifomu anogona kusimudzira ruzivo rwevatengi uye kutyaira kutengesa.
Kuwedzera Kwepasi Pose: Nepo ongororo iyi yakanangana neUS, kuwedzera mumisika ichiri kusimukira nekukura kwemakirasi epakati kunopa mukana wakakosha.
Niche Markets: Kupa kune vateereri ve niche, sevatengi vegan kana avo vanotsvaga rubatsiro rwemapfupa, vanogona kubatsira mabhureki kumira pamusika wakazara vanhu.
Kudyidzana uye Zvishoma Zvinyorwa: Kudyidzana nevagadziri, vane mukurumbira, kana mamwe mabhurendi kugadzira kuunganidzwa kwakasarudzika kunogona kuunza buzz uye kukwezva vatengi vadiki.
Mhedziso
Musika weshangu dzevarume vekuUS uri pamharadzano, uchienzanisa tsika nehunyanzvi. Zvigadzirwa zvinobudirira kuchinjika kushandura zvinodiwa nevatengi, kumbundira kusimba, uye kuwedzera maturusi edhijitari akanyatso kurongeka kuti abudirire. Kunyangwe zvimhingamipinyi, mikana inowandira makambani anoda kuvandudza uye kugadzirisa zvinodiwa nevatengi vemazuva ano.
Nguva yekutumira: Zvita-24-2024
